Sam Ash Affiliate Program: Pros, Cons, Tips & More

Written by Beatious Kahale

Affiliate Marketing

Are you a blogger looking for a lucrative program in the musical instruments and gear industry

Try the Sam Ash affiliate program!

Thousands of people are looking for high-quality instruments and sound equipment

Here is proof: Look at the global musical instrument market size from 2020 to 2030:

Global musical instrument market size from 2020 to 2030

Sam Ash has different musical products. 

This company offers a lucrative affiliate scheme.

This post will show you how to get started, the program’s commission rates, pros and cons, success tips, potential earnings, and more. 

So, you will do well to read this entire article to learn everything you need to know about this partnership.


Well, let’s get started now!

Does Sam Ash Have an Affiliate Program?

Yes, Sam Ash has an affiliate scheme in the music retail industry. 

Sam Ash affiliate program website home page

This program is run through the Rakuten Advertising affiliate marketing network.

Company profile

Sam Ash website home page

Sam and Rose Ashkynase founded Sam Ash in 1924. Its headquarters is in Hicksville, New York.

Sam Ash is a retailer that sells guitars, drums, and keyboards to sound systems, recording software, and lighting

The company offers different products that meet musicians’ every need.

Sam Ash’s wide selection of instruments provides quality and value to enhance any performer’s skills. 

This company is a one-stop shop for all musical gear

They bring the latest gear and accessories that enhance your audience’s playing and performance experience. 

They also offer DJ and lighting equipment

The customer feedback that the company’s services are not satisfactory:

customer reviews - sam ash

What is the Sam Ash affiliate program?

This is a partnership program that pays affiliates who promote the brand’s music-related products.

 Affiliates promote guitars, drums, DJ equipment, and more through affiliate links or banners in exchange for commissions. 

They are paid a 3% – 8% commission for each sale made through their referral affiliate link or banner.

Secrets to Success! 

Recommend their innovative music gear and accessories to the right audience. 

Make your musical instruments and equipment content engaging by including images. 

Remember to place affiliate links in your expert musical solutions content.

How Does the Sam Ash Affiliate Program Work?

As I said earlier, Rakuten Advertising manages this affiliate program. 

So, affiliates first sign up on the Rakuten Advertising network. Then they apply for the program.

Upon approval, they log in to their dashboard to access the referral links and banners for promoting musical products

Affiliates copy the links and embed them in their music-focused articles. 

When readers click on the links, they will be directed to the product page on the Sam Ash website.

 You will get paid a commission each time a customer buys through your affiliate link.

How to Sign Up Step By Step

Step #1: Visit Rakuten Advertising’s official website.

Submit your company information, contact details, and account information.

Rakuten Advertising network sign up page

Submit your primary website information.

Rakuten Advertising network sign up page - primary website info

Write your payment information. When you finish, click the “Sign Me Up” button.

Rakuten Advertising network sign up page - Payment threshold update

Step #2: Confirm your email

Check your email inbox and confirm your email address. Lastly, click the “Sign in” button to log in.

Rakuten Advertising network sign in page

Alternatives to the Sam Ash Affiliate Program

I researched dozens of music education partner programs to find which ones offer reasonable commission rates.

So keep reading for more music referral programs:


Visit the Sweetwater affiliate program page.

Commission: $0.07 per click

Cookie duration: Not disclosed

Guitar Center

Commission: 6%

Cookie duration: 14 days

Learn about the Guitar Center affiliate program by clicking.


Commission: 60%

Cookie duration: 90 days

Learn about the Pianoforall affiliate program by clicking.

Guitar Tricks 

Commission: $25 – $30 per sale

Cookie duration: 5 years

Find out more about the Guitar Tricks affiliate program on our site.


Commission: $20

Cookie duration: 120 days

Find out more about the JamPlay affiliate program on our site.

Fender Play

Commission: Unknown

Cookie duration: Unkown

Visit the Fender Play affiliate program page.


Commission: 1%

Cookie duration: 7 days

Explore the Reverb affiliate program by clicking this link.


Commission: 6%

Cookie duration: 30 days

Explore the Zzounds affiliate program by clicking this link.


Commission: $7 – $20 

Cookie duration: 30 days

Dive into the Tidal affiliate program by clicking this link.


Commission: 10%

Cookie duration: 30 days

Explore the Sonos affiliate program by clicking this link.

Is the Affiliate Program Free to Join?

Yes, the referral program is free to join. 

Affiliates can join and promote high-end musical equipment free of charge. 

Are you eager to promote different musical instruments and sound gear

Then give this affiliate program a try.

What Products Can You Promote?

Music instruments. These are products like guitars, drums, and keyboards. 

They are used to create and play music in various genres and styles.

Audio equipment. This includes microphones, headphones, and speakers.

Recording software. These are programs used to record, edit, and produce music.

Live sound gear. These tools are used for live performances, including mixers, amplifiers, and stage monitors.

How Much Do Sam Ash Affiliates Make?

Well, this is a complex question.

From personal experience, there is no single answer to this question.

Do you know why this is the case?

The music instruments and audio equipment affiliates make different amounts of commission.

Commissions are determined by your audience size, engagement, and marketing skills.

However, I will give you a hint.

One research shows that some affiliates earn nothing.

On the other hand, others make $1,000 or even more in a month.

What are the commission rates?

This affiliate scheme pays affiliates an average of 3% – 8% per sale.              

How long does the cookie last?

The cookie window usually lasts for 30 days.

Thus, the affiliate links expire only 30 days after clicking on the affiliate link.

How Affiliates Get Paid

As mentioned previously, the Sam Ash affiliate program is run through the Rakuten Advertising affiliate marketing network.

Rakuten Advertising pays affiliates through direct deposits, checks, and PayPal.

The minimum payout is $50. So, affiliates request their pay once they reach this minimum threshold.

Promotional Tools

The marketing tools provided for promoting music instruments and audio are text links and banners.

Text links yield positive results when they are used in the music gear and audio equipment content.

Banners are also effective.

However,  place the banners in the sidebar.

Who Should Join the Sam Ash Affiliate Program?

Music instrument lovers

I think music instrument enthusiasts, audio bloggers, and music influencers are the best candidates for this program.

They write reviews about musical instruments and audio equipment on their blogs.

You will earn a commission each time a customer purchases a product through their affiliate link.

Audiovisual bloggers

You can tap into this music affiliate scheme.

Promote musical instruments and audio equipment to your followers in exchange for a commission.

Tech and gadget reviewers

Sites that feature tech innovations and musical instruments can incorporate the company in their projects.

You can inspire your audience with the company’s products and earn a commission.

Musicians and music influencers

Help people explore the world of music. 

Recommend Sam Ash products to your clients to help them enhance their musical journey. 

You will earn commissions on any purchases made through your affiliate link.

Product review and comparison sites

Are you a product review or comparison site?

Provide comparisons, reviews, and recommendations for Sam Ash products in exchange for a commission.

Is the Sam Ash Affiliate Program Worth It?

Yes, this partnership scheme is worth joining.

The commission rate is 3% – 8%, which makes a lot of sense.

Affiliates make decent amounts of money with this program.

Sam Ash monthly web traffic according to Similaweb

Requirements to Join the Affiliate Program

  • Accept Sam Ash’s terms and conditions.
  • The music and instrument website should have decent traffic.
  • The blog content should be related to music and audio equipment.

Does Sam Ash Support Affiliates?

Yes, they do support affiliates.

They support them in different ways.

Dedicated affiliate support.

This brand’s affiliate team answers questions from affiliates about music and audio equipment and troubleshoots their problems.

Affiliate training.

The company desires to see its music and audio equipment affiliates succeed. So, they offer their affiliates training.

They teach them how to promote the products effectively and ethically.

Tips For Success As a Sam Ash Affiliate

Create compelling content

Develop content focusing on Sam Ash’s musical instruments and audio equipment that your audience will enjoy.

The content should guide them in discovering the latest musical instruments and audio devices.

Build trust among your followers

How? …

I’m sure that is the question you are asking yourself.

Building trust among your readers is simple.

Publish genuine Sam Ash product reviews.

I believe you can achieve this by reviewing contemporary designs that you have personally used.

Alternatively, review products that you are familiar with.

Diversify your traffic channels

It is not advisable to rely solely on one source of traffic.

I recommend music and instrument bloggers diversify their website traffic sources.

For instance, don’t solely depend on Google for your website traffic.

A Google Core update could impact you.

Explore social media, email marketing, and other methods.

Enhance your conversion rate

Effective calls to action play a crucial role in Sam Ash affiliate marketing.

They contribute to optimizing the conversion rate.

So, create compelling calls to action.

Final Thoughts

The Sam Ash partnership program is a lucrative opportunity for affiliates in the music and instrument business.

It has a high conversion rate.

Thus, affiliates easily promote the company’s products.

The program pays affiliates a commission of 3% – 8%.

It also gives affiliates a 30-day cookie to track their performance.

I recommend this program to bloggers and influencers in the music and instrument industry.

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